ToyCity
Discover the toy city of Nuremberg and its culinary specialities
Nuremberg and toys are two terms that are inseparably connected with each other. The ToyCity has established a tradition in the centre of the Nuremberg Metropolitan Region, which thanks to the well-known production facilities in the region and the toy fair still plays a key role in the toy industry today. Get informed about special events in Nuremberg and other highlights during the toy fair.
Every region is proud of its culinary specialities. Most trade fair visitors probably associate Nuremberg gingerbread and the "3 im Weggla" with Nuremberg. But the Nuremberg red beer and the diverse gastronomic landscape also attract participants to the city after a day at the fair.
Whether you prefer international dishes or like trying out local specialities, you will find a wide choice of restaurants in the city centre. Relax after a long day at the fair with a tasty dinner, a glass of wine or a cool beer, and enjoy the hospitality of Nuremberg’s restaurants.
Highlights of the ToyCity
DB Museum
Founded back in 1882, today's DB Museum is the oldest railway museum in the world. At the heart of the museum is an interactive exhibition on the history of the railway in Germany. On two floors, visitors embark on a journey through more than 200 years of railway history. The original vehicles are a real crowd-puller. Around 40 railway legends await museum visitors in two halls, including a replica of the ‘Adler’, Germany's first locomotive. Another highlight is the Modellarium with over 2,000 models in various scales and the historic model railway layout from the 1960s.
DB Museum, Lessingstraße 6, 90443 Nuremberg
Deutsches Museum Nuremberg - The Zukunftsmuseum
Can we keep our brains fit with exercise? Research says yes. That is why the Deutsches Museum in Nuremberg is opening a fitness centre for the brain. BrainGym AI offers interactive brain training that allows participants - regardless of age - to continuously improve. The training centre offers several training machines, just like in a gym. It trains concentration, memory, mental acuity, coordination, orientation and balance. A maximum of 15 points can be achieved.
Deutsches Museum Nürnberg, Augustinerhof 4, 90403 Nuremberg
Toy Museum
Exhibition: Shelter for cuddly animals
A cat who wants to be mayor? A turtle that tells the future? A dog that in a previous life exposed drug smugglers? Animals in animal shelters often have eventful lives behind them. The exhibition 'Animal Shelter for Cuddly Animals' tells the story. In fictional stories, we learn about the adventures of cats, rabbits and other animals, and how they all end up with a happy ending. For the first time since the Toy Museum opened, animals from the animal shelter are on display - in plush, of course.
Toy Museum, Karlstrasse 13-19, 90403 Nuremberg
German games archive in Nuremberg
As a research and documentation centre, the German games archive Nuremberg preserves a unique collection of over 40,000 board games from four centuries, as well as a specialist library, game-related documents and archival material. Located in the Haus der Spiele (House of Games), the centre's core documentary tasks are complemented by the promotion of playing together. The Spiele-Archiv actively promotes games as a cultural asset by organising events such as regular games afternoons and other activities.
You can find out more about the German games archive and the House of Games on the website of the german games archive
German games archive, Egidienpl. 23, 90403 Nuremberg
40 years of the german games archive - a guided tour on the Archive's birthday
40 years ago, the Games Archive in Marburg officially began its work as an institution with the aim of preserving and collecting board and parlour games as a cultural asset. The archive has been in the hands of the Museums of the City of Nuremberg for 15 years now, and since then the collection of modern games has been expanded by many enriching (historical) sub-collections. A guided tour through 40 years of archive history and 4 centuries of game history.
German games archive Nuremberg, Egidienpl. 23, 90403 Nuremberg
New Museum Nuremberg
A breathtaking presentation of art and design - the Neues Museum in Nuremberg will amaze you. On over 3000 m² of collection and exhibition space, the state museum of the Free State of Bavaria presents art and design from the 1950s to the present day. Painting, sculpture, photography, video art and installations are closely linked to international design exhibits in a unique way and are framed by extraordinary architecture. Designed by architect Volker Staab, the museum, which opened in 2000, presents itself as an outstanding contemporary building with urban flair in the heart of Nuremberg's old town.
New Museum Nuremberg, Luitpoldstraße 5, 90402 Nürnberg
Cinecitta
Cinecitta is Germany's largest multiplex cinema and has welcomed over 40 million visitors since it opened in 1995. Located in the heart of Nuremberg's old town, the largely underground building has 24 screens and several restaurants and bars. Just in time for the International Toy Fair, 'Piece by Piece' will be shown at the Cinecitta. The film tells the success story of singer, rapper and producer Pharrell Willams - as an animated LEGO biopic.
Cinecitta Multiplexkino, Gewerbemuseumsplatz 3, 90403 Nuremberg
Hotel NH Collection Nuremberg City
"In my suitcase I pack... toys from Nuremberg" (22 January - 31 December 2025)
Based on the classic children's game 'In my suitcase I pack...', the Toy Museum presents a pop-up exhibition in cooperation with the artists Anna Heidenhain and Birgit Osten and the NH Collection Nuremberg City Hotel. The special thing about it: The exhibition is conceived as a project outside the museum walls - at the very place where tourists first come into contact with the toy city of Nuremberg: In the hotel.
Hotel NH Collection Nuremberg City, Bahnhofstraße 13-19, 90402 Nuremberg
Lorenz Church
The Lorenzkirche in Nuremberg is one of the most beautiful works of Gothic architecture in Germany. It is rich in unique works by famous artists and its towers offer an impressive view over Nuremberg's Old Town. Experience ToyCity Nuremberg from above! On a tower tour, you will learn interesting facts and can take a look at the bells.
Lorenzkirche Nuremberg, Lorenzer Platz 1, 90403 Nuremberg
36th Nuremberg Games Festival
Nuremberg Games Festival... what is it? (from 31 January to 2 February)
Board and card games of all kinds are our passion. For kids of all ages, casual gamers, freaks, school kids, bank managers, teenagers, teachers, hippies, monks or tieflings - there's something here for everyone.
With over EIGHT HUNDRED games to choose from, plus selected workshops, you'll be spoilt for choice and be able to discover, try, test and play games together.
As always, we will have a special table with the latest game novelties directly from the publishers, and an unusual and absolutely playful church service will also be part of the programme.
Opening hours:
Friday, 31 January (2 - 10 pm)
Saturday, 01 February (1 pm until late into the night)
Sunday, 02 February ( 1 - 9 pm)
Haus Eckstein, Burgstr. 1-3, 90403 Nuremberg
Historical City Tours
What better way to discover every aspect of this beautiful city than on one of the many guided tours through Nuremberg? We have selected three different tours for you, so there is definitely at least one that matches your interests! All three tours are from the same provider golden guide. Their specialty? Follow the historically dressed city guides and discover places you won't see on any other tour!
- Patrizierhaus
Are you interested in stories about architecture and food? Then this is your unique opportunity to see the famous Patrizierhaus! This is the only city tour in Nuremberg that offers this visit! - Lebkuchen
Have you ever tried a traditional Nürnberger Lebkuchen (gingerbread)? This is your chance to learn everything about this world famous Christmas treat. With tasting, of course! This tour also takes place in the world famous Patrizierhaus! - Nuremberg select
Do you want to decide for yourself what you want to see and learn about? Maybe you've already seen some parts of the city and want to see something new? Then the Nuremberg select tour is just right for you! On this tour you can choose for yourself what you would like to see.
Nuremberg Convention and Tourist Office
Nuremberg Winter World – Ice Skating with Historic Flair
From 31 January, the Hauptmarkt will host a 600 m² synthetic ice rink. Two brand-new curling lanes let you test your precision, and various stalls provide tasty refreshments. Extend your stay in Nuremberg and enjoy this winter attraction in the heart of ToyCity after the fair!
Public tours
Would you like to join one of our many public tours? Use "Find & Book a Guided Tour" to see what is on offer for your preferred date and book your tickets online.
Toy collection at Germanisches Nationalmuseum
The toy collection in the Germanisches Nationalmuseum includes about 20,000 objects. The centerpiece of the collection comprises the four large Nuremberg dolls’ houses from the 17th century and the unique collection of historical paper theatres. The museum also possesses boy’s and girl’s toys, optical toys and toys from the age of reform in the early 20th century.
