Be part of it when the industry comes together from Tuesday to Saturday, 27 – 31 January 2026!
Here you will always find all the important information you need to optimally prepare and successfully organise your trade fair participation. All content is constantly updated and expanded by us.
365 days a year topics, trends and insights from the world of play in the toy magazine.
Nuremberg Hospitality: Many trade fair guests stay in private accommodations. Game designer Anja Wrede has been loyal to her host family for 25 years.
Taxi drivers transport Spielwarenmesse guests from A to B and to the trade fair parties. They are the ambassadors of Nuremberg.
Start-ups such as Greenscreenbox recognise trends early on, respond quickly to market changes and utilise new technologies.
The most important dates for toy professionals worldwide. Save these events for January 2026.
The history of Spielwarenmesse and the Toy Association began with shared economic objectives. They became companions on the journey and sparring partners.