What Does the Digital Future Look Like?

In Conversation with Dr. Maximilian Lude

The podcast is only available in German.

In the latest episode of the Spielwarenmesse podcast, Dr. Maximilian Lude is our guest. In addition to his work as an economist, he is the founder and managing director of Philoneos GmbH. With his company, he advises family-owned businesses on innovation and digital transformation. His clients come from all industries, including toy companies like Ravensburger, which have already sought his services.

Does entrepreneurial innovation mean simply inventing new products, or does adapting to a changing environment also play a role? Maximilian Lude explores this question in the podcast with Marco Jahn from the Spielwarenmesse eG. The expert discusses the dangers and risks, as well as the advantages of digitalisation. He also shares his insights on the future of the toy industry.

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