90 Years of schleich: Anniversary highlights for fans all over the world
The toy manufacturer schleich celebrates its 90th anniversary. For nine decades, schleich’s intricately crafted figurines have been enchanting boys and girls in more than 60 countries, accompanying them through the magic of childhood. To mark this grand occasion, schleich is inviting fans from around the globe to join the celebrations. The company will be releasing seven special anniversary figurines, unveiling two fresh product lines, and presenting many more thrilling new figurines and sets. Sustainability continues to take centre stage in 2025. Building on the resounding success of the first Cradle to Cradle Certified toys, schleich is introducing six more fully recyclable characters.
Anniversary Highlights
For its anniversary, schleich is launching a special design edition: seven dazzling white animal figures adorned with vibrant patterns, celebrating diversity. With this edition, schleich is supporting the protection of biodiversity. 5% of the proceeds from each animal sold from the edition will be donated. Additionally, schleich is bringing back a beloved classic as Retro Edition: the iconic Large Wooden Farmyard. This limited edition is crafted entirely from wood, folds open, and comes with a built-in handle for effortless portability. The set also includes six wooden fences. With its sturdy design, the wooden farmyard is perfect for children aged 18 months and up, offering plenty of storage space to keep favourite toys at hand.
Collectibles for adults
For the first time ever, schleich will introduce collectibles for adults in the second half of the year, capturing the hearts of a brand-new audience. The inaugural collection features five exquisitely detailed horses at a 1:12 scale, marking the debut of the COLLECTORS line. These authentic and finely crafted collector horses are a tribute to the love of riding and nature, delighting equestrian enthusiasts everywhere.
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