Bing Partners with Val di Sole Ski Resort for family experience in Italy
Acamar Films is thrilled to announce a new partnership between Bing and Val di Sole Tourism Board to deliver a Bing-themed family experience in Italy. The activation will take place from 22 March to 4 April 2025 across three Family Parks within the Skiarea Folgarida Marilleva.
Interactive activities
Children can enjoy daily meet-and-greets with Bing and Flop costume characters, along with interactive kids dance sessions featuring Bing music. A dedicated screening area will showcase a selection of Bing episode clips, and the Family Parks will be adorned with Bing-themed decorations, including branded flags, arches, and banners. The experience will also include various themed activities throughout the park, ensuring an engaging and unforgettable visit for families.
Unique experience
“We are excited to partner with Acamar Films to bring the beloved character Bing to life at our resort.” said Fabio Sacco, Director of the Val di Sole Tourism Board. “This collaboration allows us to offer a unique and enjoyable experience for families visiting Val di Sole. We believe this Bing-themed event will enhance the appeal of our Family Parks and create special moments for our youngest visitors.”
This partnership will be supported by a comprehensive marketing campaign launching in December 2024, aimed at driving engagement and bookings.