CEC Entertainment appoints new Chief Insights & Marketing Officer

Mark Kupfermann is to become the new Chief Insights and Marketing Officer at CEC Entertainment. This was announced by the company. The appointment of the marketing veteran as Chief Insights and Marketing Officer applies to the core brand Chuck E. Cheese and the virtual kitchen brands, including Pasqually's Pizza & Wings, as well as all insights and research within the company.

An executive with experience

He has extensive experience in brand development, digital media, menu innovation and leading high-performing teams that have delivered transformative growth throughout his career.

Source: www.intergameonlilne.com