Character Group published year end results

Character publishes financial results for 2023


Character Group published its results for the year ended August 31, 2023 in mid-December. Despite challenging trading conditions caused by the consumer downturn and rising cost of living, Character delivered a pre-tax profit of £4.7 million on annual sales of £122.6 million.

The strong second half was supported by exciting new toy launches and brand extensions: Goo Jit Zu, Chill Factor, Teenage Mutant Ninja Turtles, Fingerlings, LankyBox and Aphmau.

The Group continues to develop its own products, which gives it access to international markets and means that it is not solely dependent on distribution in the UK and Ireland.

Once again Character’s products featured in the official 2023 Toy Retailers Association Dream listing. Selected by an independent panel of toy retailers and toy experts the annual DreamToys bills itself as the most authoritative prediction of what are expected to be the hottest new toys on the high street this festive season.

They are delighted to have achieved triple success from their portfolio in the Top 20 with:

  • Teenage Mutant Ninja Turtles Pizza Fire Van
  • Fingerlings Monkey ASST
  • MINTiD Dog-E

To see the full report, click on the link in the source reference

Source: www.thecharacter.com