Cry Babies reveals first NA Disney collaboration

IMC Toys, the company known worldwide for its Cry Babies line of care dolls, will bring some of the most popular cartoon characters to life with a brand-new collaboration. In spring 2024, the frontrunners in the baby doll category will receive a makeover for the first time. The dolls will be dressed in all-new outfits as Disney-inspired characters. Cry Babies Tiny Cuddles will feature Disney's Mickey Mouse, Minnie Mouse, Stitch, Daisy Duck and Winnie the Pooh pyjamas.

First collaboration in North American market

This is the first time IMC Toys has worked with Disney in the North American market, following the launch of Cry Babies in Europe.

For more than a century, Disney has brought so many wonderful characters and stories to families across the world. We’re delighted to be working with one of the world’s most iconic companies to elevate their beloved tales that have captivated audiences at home with our products,” said Crystal Ganir, VP Global & North America Head of Marketing IMC Toys.

Source: www.brandora.de