Disguise Nabs Licensing for ‘Demon Slayer: Kimetsu no Yaiba’
Disguise, Inc., the global costume division of toy and consumer products manufacturer Jakks Pacific, Inc., announced a multi-year licensing agreement with Aniplex of America for “Demon Slayer: Kimetsu no Yaiba” in North America, Australia, New Zealand, LATAM, Ireland and the UK. This partnership enables Disguise to design, develop, and manufacture costume accessories inspired by the popular anime series, with new styles set to hit retail shelves and online stores in 2025.
“This popular anime has become an overnight sensation among fans and retailers,” said Tara Cortner, President and GM of Disguise, Inc. “We have an exciting debut line of Demon Slayer: Kimetsu no Yaiba costume accessories that is sure to delight fans and retailers alike.”
“We are thrilled to be collaborating closely with Disguise on our newest line of costume accessories set to launch in 2025,” Aniplex of America's representative added, “We hope fans will be excited to see these products hit the shelves and we look forward to further expansion into the line.”
Global leader in design and manufacturing
Disguise, a subsidiary of Jakks Pacific, boasts an impressive 37-year legacy in the costume and dress-up industry. The company has seen significant growth in both domestic and international markets, establishing itself as a global leader in design and manufacturing. With longstanding relationships with licensors and extensive distribution channels, Disguise ensures their innovative products reach customers worldwide.
All Demon Slayer costume accessories will be widely available at retailers both in-store and online in 2025.