Fanatiks signs major merchandise deal with Netflix

Pop culture specialist Fanattik has signed a multi-year deal with Netflix to produce gifts and collectibles featuring some of the streaming service's most popular series.

First contract with a streaming service

The licensing company already partners with Universal Studios, Paramount Studios, Studio Toho, Hasbro and others, but this deal is its first with a streaming service.

The first Stranger Things, The Witcher and One Piece products will be available in stores from the second quarter of 2024 on the basis of the agreement.

Source: www.insidermedia.com