First ‘The Voice’ café opens its doors in France
The very first The Voice Café opened its doors in France in July. Located in AuShopping V2 near Lille, the 600m2 cafe immerses guests in the world of the TF1 show, The Voice: La Plus Belle Voix, produced by ITV Studios France. It features all the signature elements of The Voice, including the show’s iconic red chairs.
Dive into a musical universe
In The Voice Café, guests can dive into the musical universe of The Voice during a meal or a drink with friends. Visitors can enjoy live music, talent shows, acoustic nights, karaoke, and more. The café features five karaoke rooms and even pre-selection opportunities for aspiring talent to audition for the next show on TF1.
Yann Geneste, Director of TF1 Business Solutions said:
“We are proud to launch the first ever The Voice Café in France, an original concept based on one of the most recognized and appreciated program brands. This project, which combines dining and entertainment, will allow everyone to immerse themselves in the musical and festive world of The Voice. We are convinced that this new premium offer, developed with our partners Genco and ITV Studios, will attract a wide audience and becomes an example in experiential dining.”