Toy market news

Genius Brands expands ‘Rainbow Rangers’ global reach

The adventures of Rainbow Rangers are swinging into new countries around the world

Following the recent news that Never Wrong Toys inked a deal to serve as master toy partner for the property, Genius Brands International revealed new broadcast and streaming deals to expand the reach of Rainbow Rangers to entertain audiences on a global scale. The series about a team of seven girls who serve as “Earth’s first responders” can be seen on Genius Brands’ Kartoon Channel! alongside other platforms in various countries, including Amazon Prime Video, Netflix, HBO Max, and more.

Broadcast partners for the first two seasons of Rainbow Rangers include: Netflix (U.S., U.K., Canada, Australia, New Zealand, Middle East); Amazon Prime Video Direct (U.S., U.K.); Nickelodeon (U.S.); Kartoon Channel! (U.S.); HBO Max (Latin America); Nickelodeon and NOGGIN (Latin America); CCTV (China); Televisa (Mexico); Treehouse (Canada); Cartoonito (Italy); Nine Network (Australia); TVNZ (New Zealand); HOP (Israel); TV2 (Hungary); NOGA (Israel); Mini Mini (Poland); Canal Panda (Portugal); Discovery Kids (Middle East); Mediacorp (Singapore); Awesome TV (Malaysia); and Pikaboo (Serbia, Montenegro, Macedonia, Slovenia, Croatia, Bosnia, Herzegovina).

Rainbow Rangers season three is expected to debut next year.