Global lineup of Wicked Product Collaborations planned this fall
Universal Pictures’ theatrical event will feature all things pink and green from brands like Bloomingdales, Eugenia Kim, H&M, LUSH, Mattel, LEGO and others across fashion, beauty, lifestyle, toys, publishing and role play partners at retailers around the world.
Apparel, accessories and more
This fall, fans will be transported to the musical world of Oz through a wide range of merchandise from Universal Products & Experiences celebrating the release of Universal Pictures’ Wicked in theaters on November 27, 2024. The vibrant world in which the untold story of Elphaba and Glinda takes place has inspired innovative products with licensees and retailers worldwide, including apparel, accessories, footwear, home décor, beauty, toys, role play, publishing, collectables and more. After its long-awaited journey to the big screen, Wicked is sure to be ‘popular’ amongst witches of all ages.
Inspiring characters
It has been so fun to develop and expand the beloved story of Wicked and bring these incredible characters and worlds to life through magical products and immersive retail experiences; our global merchandise program across retail and theme parks reflects the film’s empowering themes and bold iconography, paving the way for even more excitement in 2025 with Wicked Part Two. Wicked is very special to us, and we can’t wait for fans to embrace these inspiring characters this holiday season!, Vince Klaseus, President, Universal Products & Experiences.
Find an overview of the products and productions in the source description.
Source: www.nbcuniversal.com