Hinweis für unsere Messebesucher

Spielwarenmesse is a specialised trade fair.
For this reason, admission tickets can only be purchased if you are a trade professional. Persons under 16 years of age will not be admitted – excluding children up to the age of 6 months accompanied by an approved fair participant.

Please keep in mind that our tickets are available only online, meaning that admission tickets will not be sold at the venue

Please note:Wheeled luggage, suitcases, large bags and the like must be left in the cloakroom.

Acquisition in return for payment with handover of products at the Spielwarenmesse (“over-the-counter sales”) is not permitted.

Hamleys opens third Italian store

The prestigious Hamleys company has opened another store in Italy. With the new location in the Oriocenter in Bergamo, the chain is opening its third Italian store in the past 12 months, after Milan and Rome. 

1.150 square meters

Opened in collaboration with Giochi Preziosi S.P.A., one of Italy's leading toy manufacturers and retailers, the new store covers an area of 1.150 square meters.

“Bergamo is a perfect city to bring our very special brand of Hamleys magic to, and our imminent arrival in the Oriocenter has already triggered considerable excitement amongst the local community – children, parents and families alike,” said Sumeet Yadav, CEO of Hamleys Global. “This partnership with Giochi Preziosi Group for our third Italian collaboration highlights our commitment to spreading joy and wonder across Italy – now a strategically important country to us on our exciting global journey.”

Source: https://toyworldmag.co.uk/il-viaggio-di-hamleys-continues-with-third-italian-store/