HTI Group takes over Sambro International

The HTI Group, a British toy manufacturer, has acquired Manchester-based Sambro International. The acquisition makes HTI one of the largest privately owned toy companies in the UK.Sambro is one of the UK's largest manufacturers of licensed toys and has major partners such as Disney, Hasbro and other industry giants. 

161 million US Dollars

Through license agreements, HTI has integrated children's brands such as Peppa Pig, Gabby's Dollhouse, Bluey and PAW Patrol into product lines such as Bubblz , Baby Chic and Roleplay.The acquisition of Sambro will create a company with combined annual sales of more than 161 million US dollars and a presence in over 70 international markets. The move will also help HTI to expand its reach in Europe. 

The UK locations of both companies will be retained. 

Source: www.kidscreen.com