Immersive Hello Kitty Experience in Turkey

As part of a collaboration with Hello Kitty, World Space Licensing, one of Turkey's leading licensing agencies, will open a Hello Kitty themed area at Akasya Shopping Center in Turkey. The theme world will feature six interactive areas and meet-and-greet opportunities and will be a magnet for visitors of all ages. To mark the 50th anniversary of the popular cat, the Hello Kitty themed corner will be open to visitors for six months. 

Building on the success of Turkey's first Hello Kitty pop-up store, World Space Licensing is exploring the potential for a dedicated Hello Kitty café and a full-scale Sanrio store. These projects are expected to increase the demand for Hello Kitty and Sanrio products in Turkey. 

Source: www.licenseglobal.com