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Mattel TV, Fremantle developing ‘Whac-A-Mole’ game show


The new era of game shows inspired by iconic properties is rapidly developing.

Following the recent news that The UNO Game Show is in development from Mattel Television and Propagate (Running Wild with Bear Grylls, Chopped), Mattel Inc. is partnering with Fremantle (American Idol, The Price is Right) to develop a game show inspired by the arcade classic Whac-A-Mole.

Whac-A-Mole has been a staple of arcades, carnivals, and family entertainment centers since Bob’s Space Racers first started marketing the game back in 1976. Mattel adapted Whac-A-Mole into a tabletop home game in 2009. For the Whac-A-Mole game show, the game will be reinvented as “an elimination competition during which opposing teams will use their skill, strength and endurance to face off to become the ultimate Whac-A-Mole champion.” Mattel says that the unscripted series will feature races and obstacle courses alongside a life-sized Whac-A-Mole, and what they promise will be “a surprising twist that will awe participants and audiences alike.”

This spring, Mattel will reissue its Whac-A-Mole tabletop game alongside a new title, Whac-A-Mole Match-A-Mole, which incorporates the traditional gameplay into a matching card game.

In recent months, a number of classic games have begun surfacing as TV projects. Hasbro’s Candy Land was reimagined as a Food Network series last fall and development continues for competition series based on Risk.

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