Millimages extends agreement for Molang with Heathside

Heathside Trading has been appointed by Millimages as Master Toy Licensee for its iconic flagship MOLANG in EMEA, the Americas, Australia and New Zealand.

The deal significantly expands the companies' existing agreement for Toys, Gifts and Health & Beauty in EMEA and North America, signed in February 2024, and will initially apply for the next two years from January 2026.

Alexandra Algard-Mikanowski, Commercial Director at Millimages said “Given the excellent results we have seen in our first year working together, we are truly delighted to expand our relationship with Heathside. The entire team has really understood the MOLANG universe which has made this partnership – and the products that have been created – so successful.”

Source: https://licensinginternational.org/news/millimages-extends-molang-agreement-with-heathside