Paramount & Adairs collaborate on kids range
The Paramount Australia and New Zealand (ANZ) Consumer Products Team and Adairs have joined forces to develop a PAW Patrol children's range. The products are particularly suitable for pre-school children.
The 12-piece range includes a wide selection of home accessories for the nursery, including nightlights, sleeping bags, wall art, bedding and more, all featuring illustrations of the PAW Patrol puppies.
Rebecca Jenkins, Senior Director Retail and New Business, Paramount Consumer Products ANZ, commented: “This partnership with Adairs is a wonderful extension of the PAW Patrol universe, allowing children to be surrounded by their favourite pups every day.”
“We can’t wait to see these beautiful items bring joy to kids all over Australia and New Zealand this holiday season.”
Alex Liebelt, Senior Product Manager, Adairs said: “We’re excited for our first ever collaboration with Paramount Consumer Products to introduce PAW Patrol to Adairs Kids.
Source www.paramountanz.com.au