Radio Flyer announces new family entertainment studio

Radio Flyer, the 107-year-old toy company and maker of the iconic Original Little Red Wagon is announcing its latest venture into animated storytelling with a new division, Radio Flyer Studios.

High-quality content

The family-owned Chicago-based company aims to be a trusted destination for family entertainment known for delightful, relatable, and high-quality stories about family, adventure, active play, and outdoor exploration, all of which are inextricably linked to the iconic Radio Flyer.

Digital-first stories

Radio Flyer Studios will produce digital-first, family-friendly stories that will live online. The inspiration behind Radio Flyer's extension into animated storytelling stems from the company's Emmy award-winning short film, "Taking Flight," which was produced in 2016 and inspired by a century of Radio Flyer stories.

"With the founding of Radio Flyer Studios, we will continue the work we started with 'Taking Flight,'" says Robert Pasin, Chief Wagon Officer at Radio Flyer. "Radio Flyer's mission is to bring smiles to kids of all ages and create warm memories that last a lifetime. The studio will bring our iconic brand to life in new ways that continue to spark the same joy and imagination that we have for over 100 years.“

Source: www.prnewswire.com