Sony Pictures announces collaborations for Ghostbusters: Frozen Empire

Sony Pictures Consumer Products has announced new product partnerships for the "Ghostbusters" series in anticipation of the new blockbuster, which opened in theaters last Friday. Among the licensees of the product program for Ghostbusters: Frozen Empire are Hasbro, Hot Topic, Funko, Timberland and Kellogg's.

Entering new adventures

“As we embark on the newest adventure in the ‘Ghostbusters’ franchise, a property that has been uniting fans across the world for generations, we’ve developed a truly robust consumer products program that invites fans to evoke the excitement and adventure of ‘Ghostbusters: Frozen Empire’ into their own lives,” says Jamie Stevens, executive vice president, worldwide consumer products, Sony Pictures Entertainment. “Complete with fun, unique and high-quality merchandise that spans categories, our collection is an open invitation for fans to embark on a thrilling and chilling journey as they gear up for the ‘Ghostbusters: Frozen Empire’ theatrical release and as they celebrate the franchise well beyond.” 

Source: www.licenseglobal.com