Spin Master: increasing the growth of Melissa & Doug

Just recently, at the beginning of the year, Spinmaster took over Melissa & Doug. The company has now announced ambitious growth plans for the brand. This is to be achieved, among other things, by fully integrating the Melissa & Doug business into Spin Master's international business activities to help more parents support their children across all ages and promote individual learning styles.

Effective July 1, 2025, Spin Master International will offer direct sales of the Melissa & Doug toy line to retail customers, strengthening its portfolio with complementary toys for young children. By leveraging its infrastructure and expertise, Spin Master intends to expand the brand's presence in international markets around the world.

Source: https://www.toysnplaythings.media/spin-master-to-accelerate-growth-for-melissa-doug/