WHP Global announces new license with Agilitas Sports for LOTTO
WHP Global announced a new long-term license for LOTTO with Agilitas Sports, an innovation-led sportswear and athleisure solutions platform. Through this license, Agilitas will have the exclusive rights to design, manufacture, promote, and distribute the LOTTO brand in India, Australia, and soon in South Africa.
The acquisition of Lotto license rights comes at a time when India is witnessing an unprecedented boom in the Sports Performance and Athleisure categories. Agilitas, recognizing this unprecedented opportunity, are set to create a company that impacts the entire value chain from Manufacturing to Retail.
Source: www.prnewswire.com