YouTouber collective launches party game for Gen Z

A collective of YouTubers, who together have more than 240 million subscribers, is launching a new party game on the market.

Pary game for Gen Z

The group, who call themselves "The Sidemen", include Olajide "JJ" Olatunji (KSI), Harry Lewis (Wroetoshaw), Simon Minter (Miniminter), Vikram Barn (Vikkstar123), Josh Bradley (Zerkaa), Ethan Payne (Behzinga) and Tobi Brown (TBJZL). They come together to play games and challenge each other. The group's most recent challenge was the release of Hit Send, a new party game for a Gen Z audience.

“We got tired of playing games designed for a different generation,” says Harry North, Co-founder of Hot House Games, the company behind Hit Send. “We wanted to create something that resonates with a fresh audience and the culture surrounding them. [At] any house party, Hit Send will cause a social storm.”

Source: www.toybook.com