Youtube is top media platform for kids
According to a report by Precise TV and the research agency Giraffe Insights, "Precise Advertiser Report: Kids", YouTube is even ahead of TikTok and video on demand as a media outlet for children.
Since children in particular have an influence on what parents buy for them, the report also shows that YouTube influences children's purchasing behavior better than other platforms.
Visit the link in the source description to get a deeper insight in the key findings and further results of the report.
Source: www.entrepreneur.com