ToyAward

Gold for your toys

The ToyAward is the highest accolade for innovation at the Spielwarenmesse and a true springboard for your success. With a complimentary secondary placement in Hall 3A, your product is brought into the spotlight for all fair visitors, while global media presence ensures maximum exposure. The ToyAward strategically draws the interest of industry professionals and buyers to award-winning products, offering you as a winner the exclusive ToyAward logo to enhance your marketing efforts.

Your benefits as an exhibitor

  • Year-round presentation: High-quality secondary placement on the ToyAward area and year-round presentation on www.toyaward.de
  • Press conference: Media-effective presentation of the products at the main press conference of the Spielwarenmesse
  • Advertising measures: Intensive advertising in our online media (app, newsletter, etc.) and in the digital winner flyer on our website
  • Press: Press releases to the international print and online press before and after the trade fair as well as throughout the year with all award-winning products mentioned

The different categories at a glance

  • Baby & Infant
  • PreSchool
  • SchoolKids
  • Teenager & Adult
  • Startup
  • Sustainability

Criteria

Our jury of industry experts assesses the following criteria:

  • Fun to play
  • Potential for success in retail
  • Comprehensibility of the product concept
  • Originality
  • Safety
  • Workmanship & quality

We look forward to receiving your submissions!

Your contact for the ToyAward

Do you have any questions or need support with your application? Our contact person will be happy to help you!

Nicole Rußler

Exhibitor Marketing Manager

Fax: +49 911 99813-841