Note for our trade fair visitors

Spielwarenmesse is a specialised trade fair. Tickets can only be purchased by registered trade professionals. Persons under 16 will not be admitted – excluding children up to 6 months.
Tckets are only available online and not be sold at the venue.
Please note: Wheeled luggage, suitcases, large bags and the like must be left in the cloakroom.
Over-the-counter sales are not permitted.

The Spielwarenmesse App

Your smart companion for a successful trade fair experience

Use the innovative Spielwarenmesse App to organise your trade fair visits more efficiently, make new contacts and always stay up to date. Customised content for exhibitors and visitors - discover it now!

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Highlights of the App

With the Spielwarenmesse App, you are ideally equipped for the fair 2025. Whether exhibitor, visitor or press - the app offers you customised functions that improve your trade fair experience and make it more efficient. Discover the highlights:

Smooth Onboarding

Choose a visitor type that best suits your needs and you will be guided through carefully curated theme worlds that offer a unique experience and relevant content. You can easily add more topics and brands of interest at any time.

LeadScan - Make contacts with ease

The new LeadScan function makes contact management a breeze. Scan visitor tickets or QR codes directly in the app and save contact data automatically - safely and conveniently. Ideal for follow-up and networking at the highest level!

Navigation & orientation made easy

Always find the right path: With interactive hall plans, location markings and real-time route descriptions, you have all the information you need for a smooth trade fair visit right at your fingertips.

Exhibition highlights and toy market news

Stay informed! Discover the entire programme of Spielwarenmesse 2025, from exciting presentations and special areas to exclusive industry news. Everything directly in your app - for a full trade fair experience.

Experience how the Spielwarenmesse App takes your visit to the fair or your appearance as an exhibitor to the next level. Download now and be perfectly prepared!

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Andreas Gerngroß

Digital Marketing Manager

Fax: +49 911 99813-850

Do you have questions about the App? Please get in touch with our contact person!