Which statements are true about the members of the 2024 TrendCommittee and which are lies? Take a guess yourself!
With community management, companies can turn followers into loyal fans and brand ambassadors
One trend chases the other. It is worthwhile for manufacturers to maintain the basic toy lines. An overview of the basics of play.
If you want to do a degree in the Design of Playing and Learning, Burg Giebichenstein Kunsthochschule Halle is the place to be. That also goes for…
Schedule of events relevant for the toy industry in September 2023.
Most wanted: Young people who like to work in a crafty-creative way and companies that provide training.
Biobuddi from the Netherlands shows how sustainable toy production succeeds.
How can sustainable and fair production be ensured?
Find out how the TikTok algorithm works as well as tips and tricks on how TikTok can become a significant platform for your company.
Currently, old Matchbox toy cars especially are gaining popularity again. But what is the story behind the hype?
This summer’s blockbuster, Barbie, has Warner Brothers call on everyone who either loves or hates Barbie. Which target audiences is the movie for?
RTL is the largest licensing agent in Germany – but what lies behind its success?