PMI Kids’ World signs global licensing deal with Minecraft

PMI Kids’ World has signed a worldwide licensing agreement with the iconic gaming phenomenon, Minecraft. This strategic partnership aims to bring a new dimension to the collectibles industry, offering fans an immersive experience through a range of Minecraft-themed impulse, plush, collectibles, and stationery products launching this summer.

Exciting new possibilities

“Minecraft has evolved into an unparalleled evergreen media franchise, and we are excited to see the boundless possibilities this partnership holds,” said Omer Dekel, COO of PMI Kids’ World. “Our track record of providing communities with fresh and inventive ways to engage with their fandoms aligns seamlessly with Minecraft's imaginative play options.”

The enchanting world of Minecraft

This summer, fans can immerse themselves in the enchanting world of Minecraft with PMI's latest collection of premium stationery and irresistible collectibles. Designed to captivate fans across the globe, this innovative line invites enthusiasts to elevate their collections and proudly display their fandom in a new way.

Source: www.pmitoys.com